Start small. Go big. It's your choice.

Brightway’s corporate office staff provides expertise and support in areas including customer service, technology, accounting, marketing, distribution and business analytics.  In addition, Brightway handles carrier relations and appointments, as well as support with personnel hiring, licensing, onboarding, training and retention. The company’s signature after-the-sale service empowers agency owners to focus on new business sales and provide customers the personalized service they deserve.

Office Agency Standard Office Agency Enhanced Retail Agency
  • Professional office space (typically 100-600 square feet)
  • No signage requirements
  • Low initial investment
  • Full business support, including Brightway signature after-the-sale service
  • Professional office space (typically 100-600 square feet)
  • Higher new business commission
  • No signage requirements
  • Full business support, including Brightway’s signature after-the-sale service
  • Financing available through Brightway
  • Retail space location (typically 900-1,300 square feet)
  • Signage and office build-out required
  • Highest commission splits
  • Minimum staff of three
  • Full business support, including Brightway’s signature after-the-sale service
  • Financing available through Brightway

Franchise fee: $10,000

Franchise fee: $30,000

Franchise fee: $50,0002

New Business Commission: 60%-75%

New Business Commission: 80%-95%

New Business Commission: 85%-100%

Renewals: 50%

Renewals: 50%

Renewals: 55%

Total est. initial investment: $23,100-$85,500

Total est. initial investment: $23,100-$85,500

Total est. initial investment: $52,900-$173,500

Office Agency Standard

  • Professional office space (typically 100-600 square feet)
  • No signage requirements
  • Low initial investment
  • Full business support, including Brightway signature after-the-sale service

Franchise fee: $10,000


New Business Commission: 60%-75%


Renewals: 50%


Total est. initial investment: $23,100-$85,500

Office Agency Enhanced

  • Professional office space (typically 100-600 square feet)
  • Higher new business commission
  • No signage requirements
  • Full business support, including Brightway’s signature after-the-sale service
  • Financing available through Brightway

Franchise fee: $30,000


New Business Commission: 80%-95%


Renewals: 50%


Total est. initial investment: $23,100-$85,500

Retail Agency

  • Retail space location (typically 900-1,300 square feet)
  • Signage and office build-out required
  • Highest commission splits
  • Minimum staff of three
  • Full business support, including Brightway’s signature after-the-sale service
  • Financing available through Brightway

Franchise fee: $50,0002


New Business Commission: 85%-100%


Renewals: 55%


Total est. initial investment: $52,900-$173,500

Some of the companies we represent

+Carrier access varies by market and other factors. For a complete list of companies Brightway represents visit Brightway.com/insurance/insurance-companies

Path to partnership

Welcome call

Make a connection with one of our Franchise Consultants who will give you a brief introduction to Brightway and the opportunities we offer. They will guide you through our sales process to ensure you have all the resources and information you need to get to a well-informed decision point.

Our Business Model

We'll share more insight into Brightway and answer your questions so we can prepare you for next steps.

Financial Performance

At this stage, we'll discuss your investment and your return on that investment. We'll also go over the financial successes of current Brightway franchisees and talk more about your vision for your business.

Day of Discovery

You'll be invited to attend a virtual Day of Discovery and will meet with members of our Executive team and learn more about the business support you will receive as a franchisee.

Let's Get Started!

Congratulations! Once you've signed on to become a Brightway Agency Owner, our Agency Growth & Development Team will step in to begin your customized training process. They will also guide you through selecting your office location, securing your license, hiring staff, establishing your online presence and much more.

What our partners have to say...

Charlene Rodriguez

Charlene Rodriguez

"I opened my Brightway Agency in 2008 and have since become successful in my career and obtaining financial freedom for myself and family. I have been given the ability to offer this to others to succeed as well and have very loyal clients who trust me as their agent."

Brightway, The Charlene Rodriguez Agency
Lakeland, FL

Billy Wagner

Billy Wagner

"I joined Brightway and through hard work and great process and organization, grew a very large agency that grows on customer referrals. I love helping people—so much so that I recently acquired a second Brightway agency. Owning your own business is the American dream. Brightway can help make it a reality."

Brightway, Ponte Vedra Beach
Ponte Vedra Beach, FL

Eric Seuffert

Eric Seuffert

"I continue to be amazed at the level of support provided by Brightway.  My wife and I are very excited to continue to grow.  We could not have done it without Brightway,  EVERY SINGLE department has gone above and beyond to guarantee our success."

Brightway, The Seuffert Agency
Cape Coral, FL

Kandie Landers

Kandie Landers

My main job as an Agency Owner is to protect my clients’ most important assets. Being partnered with Brightway provides me with the tools and the carriers to be able to do just that. This opportunity also allows me to provide opportunities for my employees that they may not get elsewhere. Plus, it allows me to build the type of future I want for myself and my family

Brightway, The Landers Agency
Fort Lauderdale, FL

Michele Robicheaux

Michele Robicheaux

"Brightway, for me, has been a dream come true. I have a new energy in my step as I go to the office each day. For my team and I, the sky is the limit."

Brightway, The Michele Robicheaux Agency
Youngsville, LA

Ashley Casey

Ashley Casey

"Brightway offers a business template that focuses on growing sales and maximizing revenue. The support from Home Office allows Agency Owners to streamline their administrative duties and truly focus on generating revenue."

Brightway, The Casey Agency
St. Augustine, FL

Ready to learn more? Fill out our form

 

Learn more about our history and culture, products you'll sell, the companies we work with, our models and investment levels, the success of our franchisees, FAQs, and more in our franchise guide. Our Franchise Sales team will be in touch to schedule a 20-minute introductory call with you. We can't wait to share more with you!