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Our financial alignment with our business partners, along with our commitment to providing them the best possible business platform from which to launch a successful business are just some of the features that make up the Brightway difference. Read on to learn the six things that make us franchise ownership with Brightway unique and be sure to fill out the form at the end to inquire about owning a Brightway agency. 

1. A contract focused on your success

The goal of Brightway founders David and Michael Miller was to develop the most franchisee-friendly contract possible.
“We wanted to ensure the contract was written to benefit our franchisees because that is the way we run our business. Maybe that’s not the most profitable way for us as personally as owners of the company, but that’s not how we run our business. We have a win-win philosophy, and, bluntly, we’re not greedy. We want everything we do to be a win for our customers and a win for our franchisees. If, as a result, we win a little, that’s great for us,” Michael, Co-founder and CEO, says.

2. No renewal fees

We are in the business of helping our business partners build insurance enterprises. It’s our job to make it as easy as we can for them to do that. One of the roadblocks we have removed is the franchise contract renewal fee. We’d rather our franchisees take that money and re-invest it in their enterprise to reach their potential.

3. Unlimited contract renewals

Insurance enterprises are built over time and everyone should have the opportunity to reach his or her potential with Brightway. For that reason, there are an unlimited number of contract renewals. Oh, and by the way, no sales quotas either. You define your potential, we support you in reaching it, no matter your definition.

4. Guaranteed buyout

At every renewal term, or every five years, if you decide you don’t want to renew your contract, sell or pass on your business to a new owner, you will have the opportunity to take a guaranteed buyout from Brightway. This buyout is 1.5 times your renewal commission, is paid out over 24 months and is re-calculated at month 12. The recalculation benefits you—there is likely business that was written prior to the first buyout calculation that wasn’t in a renewal term yet. When we re-calculate, we can capture the value of that business, too, and re-adjust the buyout amount, benefiting you.

5. Leaving a legacy

We empower you to give your Brightway enterprise to a family member or successor. If your dream is to continue your legacy, we want to help you achieve it. Since you’re giving your business as a gift, no additional franchise fee is incurred.

6. Two-for-one and more!

Our $60,000 franchise fee gives you the right to open your Brightway location and the option to open a second for free within the first five years.
When you want to continue to build your enterprise by opening a third, fourth and more locations, you’ll enter into a Multi-unit Agreement. So long as you keep all of your locations open for five years, we will waive any additional franchise fee.  
We know that building a Brightway enterprise can be financially beneficial to you and your family. Our job is to make it as easy as possible for you to join and get started reaching your potential.       
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Be your own boss and start building your own wealth.

  • Brightway agents consistently outsell their independent counterparts. When you join us, you can too.