Like many in the Theme Park Capital of the World, Gustavo Rangel spent much of his career working in the travel industry. Next week, however, the Orlando business pro will launch his own adventure when he opens Brightway, The Gustavo Rangel insurance agency.
The Brazilian-born entrepreneur began the journey to his American Dream on the shores of the South Atlantic in the 1980s. More than three decades and two continents later, Rangel’s dream becomes a reality when he opens his new Metrowest Boulevard business 4,000 miles from where it all began.
The 64-year-old native of Recife, Brazil worked for more than thirty years in the tourism industry, catering to the thousands of pros in the travel trade throughout the Americas. “Constantly traveling throughout South, Central and North America, I helped market to travel agencies worldwide,” Rangel said. “My work also included working with those traveling and getting to take the trips they’d be saving for all their lives. I’d say that’s why helping others with insurance makes so much sense. Protecting people’s most precious investments has a special place in my heart.”
After extensive business travel during the 80s, Rangel and his wife, Dayse, moved stateside to be closer to his American-based employer. After thirty-plus years in travel, it would be a move to the financial industry that helped lead him to his latest destination. “I helped do everything from managing financial plans to producing mortgages for customers,” Rangel added.
“Seeing so many others with their own dreams made me realize what an important calling a move to the insurance industry would be. Whether it’s a first new home or your very own business, we all have a vision of the future.”
A Class of 1980 University of Pernambuco (Recife, Brazil) grad, Rangel speaks Portuguese, Spanish and English. Offering multilingual customer service options is one of many accommodations Rangel is looking forward to sharing with his Orange County communities.
Brightway, The Gustavo Rangel Agency offers customized Home, Flood, Auto, Boat, Condo, Renters, Personal Articles, RV, Motorcycle, Umbrella, and Life insurance policies from numerous insurance companies. Hours of operation are Monday through Friday from 8:30 a.m. to 5 p.m. (EDT) and Saturday/Sunday by appointment. Visit them at their office at 6000 Metrowest Boulevard, Suite 116 in Orlando, online at BrightwayRangel.com or call 689-205-8899.
Brightway’s corporate office staff provides expertise and support in areas including customer service, technology, accounting, marketing, distribution and business analytics. In addition, Brightway handles carrier relations and appointments, as well as support with personnel hiring, licensing, onboarding, training and retention. The company’s signature after-the-sale service empowers Agency Owners, like Gustavo, to focus on new business sales and provide customers the personalized service they deserve.
About Brightway Insurance
Established in 2008, Brightway grew to become one of the largest privately-owned property/casualty insurance distribution companies in the U.S. with more than 300 franchises in 35 states and more than $1 billion in annual premiums. Recently, Brightway’s success led to a private equity investment that has infused the company with financial and human capital, and data and analytics access, to accelerate growth and deliver new and exciting market opportunities.
Brightway produces winning outcomes for franchisees and their customers by offering access to customized coverage solutions from a range of insurers paired with full back office and marketing support. This winning model allows agents and producers to focus on addressing the needs of their customers to become trusted advisors and grow their businesses.
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